Customer Service is an Extension of Your Marketing Efforts
Not even the best marketing or the best “deal” can make up for poor customer service during the sales process. Here’s an example. Last fall, I needed to purchase new tires for my car so I made an...
View ArticleE-Mail Subject Lines of the Day
Resort Subject Lines of the Day: Buy Two 50 Minute Avani Spa Services and Get A Free Night at The Abbey Resort Enjoy Great Rates and Fun at our Memorial Day Celebration at The Abbey Resort Family...
View ArticleThe Mobile Revolution & What It Means For Travel Companies
EyeforTravel, a web site filled with travel distribution news, events and analyses, has recently published an interview with Robert Hamilton, the Project Manage of Google Mobile. The scale and the pace...
View ArticleTop Resort E-Mail Subject Lines of the Month
Resort Subject Lines of the Month: Celebrate the Fourth with Destination Delivers Summer’s Best Spa Value! Reconnect with Nature this Fall July Is Just Heating Up At Eagle Ridge More of Summer’s Best...
View ArticleTwo Hotel and Resort Groups Offer Advice on Website Design
I watched a presentation given by the marketing heads for Marcus Hotels and Resorts as well as Morgans Hotel Group. Marcus Hotels and Resorts highlighted the Grand Geneva website and Morgans Hotel...
View ArticleResort E-Mail Subject Lines of the Month
Getaway this Month with our NEW Hot August Nights Package Wake Up to the Beauty of Eagle Ridge Make some memories at The Lake before the end of Summer Your Labors Deserve A Getaway to The Abbey Resort...
View ArticleHospitality Advertising News: Technology Trumped by Tried And True Service
A couple of months ago, my wife and I celebrated our 10-year anniversary at the Trump International Hotel & Tower Chicago and were both amazed and grateful. Amazed at our stay and grateful for the...
View ArticleResort E-Mail Subject Lines of the Month For September
Below are some of the top e-mail subject lines from resort/hotel e-mail marketing campaigns that we saw during the month of September. Getaway this Month with our NEW Hot August Nights Package Wake Up...
View ArticleHospitality Marketing: Website Design Tips for the Hospitality Market
Are you in the hospitality industry and looking to improve your company’s web site? Below are some tips from Stevens & Tate Marketing that will help you improve your site and make it more...
View ArticleResort Subject Lines of the Month
Below are Stevens & Tate Marketing‘s picks for the best resort e-mail subject lines of the month: Your holiday escape to Lake Ozark Fall into savings! We want to know what you think Make November...
View ArticleThe Perfect Holiday Gift For Your Resort And Your Customers
Looking for a way to boost occupancy and improve revenue? Try gift cards. Many resort properties are capitalizing on the holiday season by offering gift cards redeemable for room nights, spa services,...
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